Have you ever felt overwhelmed by your clothing?
I have.
In fact, I remember wondering – how could I have a closet packed with clothes and still feel like I had “nothing to wear?”
Back then, I was so sick of:
Looking washed out in my clothes
Feeling like I was guessing at what looked good on me while shopping, and
Having a cluttered closet full of pieces that didn’t go together
And I knew what I wanted:
To feel gorgeous and glowing in my clothes, ALL of them
To know exactly what to buy when shopping
To have a coordinated closet where everything “went with” everything
But I didn’t know how to get there.
Until I discovered seasonal color analysis.
Turns out, not every color looks good on every person.
The wrong colors make you look washed out, overwhelmed, tired, and older. The right colors highlight your natural beauty and make you look radiant and glowing!
PLUS, when you shop what I call “Color First”, you simply scan the store for your best colors and ignore everything else! This rang my efficiency bells!!!
My theory was that if I always shopped “Color First”, I could look better, cut my shopping time in half, and create a coordinated wardrobe through color!
I did a test run for a few months. And DANGIT. It worked. Then, I became obsessed with helping others discover their best colors, and this new way of shopping for clothes.
But the problem was that the seasonal color analysis systems that were available at the time were outdated. Many of the colors they recommended for me I couldn’t even find in stores, so I decided I’d have to create my own color palettes, taking into consideration that the colors had to be:
- flattering,
- fun, and
- findable!
This was the time in my life when I went into full-on “leave-me-alone-honey-just-order-a-pizza-for-the-kids” researcher mode.
I dove in and learned everything I could about hair, skin, and eye color, and how those features determined our ideal color palettes. And then I created my first set of color cards, which I then revised several times that year.
If you’re looking for an easy way to look better, shop smarter, and create a coordinated wardrobe, there is no smarter approach than simply discovering your best colors!
COLOR GURU HAS BEEN FEATURED BY:
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Meet The Color Guru Team
Jeannie Stith
THE Color Guru,
Founder/CEO
Jeannie loves helping real women look and feel amazing in their clothes. She helps women create the wardrobe of their dreams by analyzing their hair, skin, and eye color in order to give them their ideal color palette for clothing. Her color palettes have been sent to 28 countries and counting! Jeannie is a mother of two girls, an avid latin dancer, plant obsessed, and lives in Wilmington, DE.
Olivia Straka-Bensinger
Business Baroness,
Chief Business Officer
A Calm Summer that lives in Delaware, Olivia has a passion for making spreadsheets and improving processes anyway she can! When she isn’t geeking out over Excel, she’s reading or spending time with her family.
Color Guru says: Olivia keeps us all on task, moving projects forward and smoothing out our processes. She keeps us laughing too!
Marisa Bascelli
Mailing Queen,
Customer Service Manager
Born and raised just north of Philadelphia, Marisa moved to Delaware County to start a family with her husband over a decade ago. They have three wonderful children who used their powerful persuasion skills to convince her to rescue a dog they named Milo. In her spare time, Marisa loves to read, volunteer at school, and spend time with her family. Most relaxing moments are spent with the aforementioned dog on her lap, and she loves it!
Color Guru says: Marisa showed up for her interview with me, and immediately I knew she was the one to hire. Positive, motivated, with a desire to delight our customers, she’s a perfect fit for the Color Guru team.
Jess Reilley
Our Techie Savior,
Web Developer
An accomplished web developer with more than 15 years of WordPress experience, Jess supports and updates the Color Guru website.
With a degree in computer engineering from Penn State University, Jess is a former software engineer and brings a deep understanding of the technology behind the websites she builds.
When she’s not on her computer, Jess loves to hike, read, garden and spend time with her family.
Color Guru says: Jess effortlessly handles all the website technicalities that used to stress me out! She is an absolute joy to have on the Color Guru team!
Annette Kaplafka
Color Matchmaker,
Color Analyst
A Twilight Autumn based in Philadelphia, Annette prides herself on her sense of style and eye for detail. She truly believes we all possess something unique that allows us to shine in our own special way, and she enjoys helping people discover what that is. Performance, food, wine, fitness, travel, teaching, and her 2 rescue kitties are all things Annette loves to fill her days with.
Color Guru says: When Annette joined the team as a color analyst, she immediately brought positive energy, thoughtful insights, and an incredibly skilled eye. We are so happy to have Annette!
Rachel Fajilan
The Leadership Team's Leading Lady,
Executive Assistant
A Taurus with a penchant for crafts, milk tea, watching movies, and loves to relax with her pets – five cats and dogs! Rachel is so in love with my new baby Amethyst, and she believes that there are so many beautiful reasons to be happy. Be colorful, be you!
Color Guru says: Rachel is exceptionally reliable, easy to work with, and has a great eye for graphics/design. We love her!
Daisy
Chief Happiness Officer,
The Official Team Mascot
Eat, sleep, cuddle, repeat.
Color Guru says: When we have retreat days or team meetings at Jeannie’s house, Daisy is either snuggling up to someone or snoozing and snoring (surprisingly loudly). She is in training to be a therapy dog through Paws for People, so soon she’ll be bringing her cuddly Daisy energy to nursing homes, hospitals, and libraries.
Kamryn Reynoso
Customer Care
A Delaware native, Kamryn is passionate about helping others in any way she can. She loves to bring confidence, happiness, and, of course, color into the lives of others. An avid reader, you can catch her nose in a book when she’s not running after her toddler or spending time with her family.
Alex del Tufo
Senior Color Analyst
Alex is a Twilight Autumn based out of New York City. She is focused on figuring out what colors you will look best in! She fell in love with color analysis after her own consultation with Jeannie a few years ago. A few of Alex’s other interests include reading, thrifting, and secretly analyzing people on the subway! She lives in rust, olive and tan.
Color Guru says: Alex has been a breath of fresh air to our team! She has a keen eye for color analysis, and she’s both super easy to work with, yet strongly opinionated – a great combination!
Annie McDevitt
Marketing Mastermind,
Director of Marketing & Affiliate Manager
Annie is a fiery Aries from the east coast. She is a wiz at social media, from capturing content to connecting with our amazing Color Guru community on socials! When she’s not online, you can find Annie working on one of her many DIY projects or playing with her two black & white cats, Gus & Sweetpea!
Color Guru says: When I interviewed Annie, one of my favorite things about her was the way she approached marketing. She had FUN with it and that’s exactly the vibe we are going for. In fact, one of our core values is “have fun!” Annie embodied that right off the bat!
Meet The Color Guru Hair Stylists
Allie Smutz
Hair Whisperer,
Head Hair Colorist & Color Analyst
Allie has been a hairstylist and makeup artist for 10+ years, but she’s been in salons all her life. Growing up with two grandmothers who were also hairstylists, she knew she wanted to do hair and makeup from a young age. She has a passion for creativity and making people feel great about themselves! Allie is passionate about all aspects of hair, but specializes in blondes, low maintenance color/balayage, hair cutting, and occasionally fun vivid colors! Originally from Delaware, Allie now resides on the west coast in Washington state. When she’s not talking about hair and makeup, she enjoys spending time with her partner, chasing after their little girl and two cats, reading, and spending time outdoors
Color Guru says: When I met Allie and saw her work, I could see that she understood both the art and science behind great hair color. Our clients had been asking for hair color help, so Allie has been the perfect addition to our team!
Itzel Estrada
Hair Whisperer,
Expert Hair Colorist
Itzel has been a hair stylist for over eight years and is fluent in Spanish. She works with all hair types, with the exception of coily textures. When she is not working at the salon, she is a wife, mommy to a little boy, and dog mom to two dogs. She loves to clean, go on bike rides, watch crime movies and cook! She is happy that her passion for hair became a way of making people happy!
Color Guru says: We were so excited to have Itzel join our team – she has personally done my hair and did a fantastic job!
Marisa Peal
Hair Whisperer,
Expert Hair Colorist
Color Guru says: We were looking for a stylist to help our women of color clients with hair color, and Marisa was the perfect fit!
