Why Seasonal Color Analysis is Making a Powerful Comeback

Seasonal color analysis is back big time!  And here’s why.

If you’re in your 50’s, 60’s or 70’s, you’ve likely heard of seasonal color analysis and maybe have had a color consultation.  If you’re in your 30’s or 40’s, ask your mom or grandmother if they remember “getting their colors done”?  And many who are under 30, you may be hearing about season colors for the first time ever just lately.

What is Color Analysis?

Color Analysis is the process of analyzing a person’s hair, skin, and eye color to match them with the color palette that will be most flattering to them.  Having a personal color test done can inform your clothing choices for the rest of your life!
For example, if you have fair skin with pink undertones, cool blonde hair, and grey/blue eyes, you’ll likely look best in one of the Soft Summer colors palettes.  The Sunlit Summer Seasonal Color Palette is full of beautiful cool pastels (like Cotton Candy blue, Sea Glass green, and Baby Pink) and wonderful neutrals (like charcoal grey, true white, and navy blue)
But someone with quite different coloring – black hair, deep brown skin, and brown eyes will have a much deeper, darker color palette, like a Twilight Winter, which is full of jewel tones (like ruby red, sapphire blue, and emerald green) and high-contrast neutrals (like crisp white and black).

Why did Seasonal Color Analysis Fall Out of Trend? 

Seasonal color analysis was first popularized in the 1980’s with the brand Color Me Beautiful, and rapidly became massively popular.  It’s not surprising that it was so well received.   Getting your colors done is so incredibly helpful for:
  • looking your best,
  • shopping for clothes more easily, and
  • creating a coordinated wardrobe.

As a color analyst, I’m still amazed that color analysis ever fell out of trend!  However, I suspect it was due to the fact that the system was too simple.  People recognized that the 4 Seasons (Winter, Spring, Summer, Autumn) classifications are simply not enough to analyze the wide variety of unique skin tones, hair, and eye color combinations that exist in our world.

I’ve also worked with people to simplify their closets for over 10 years now as a professional color consultant, and I hear the same things over and over.  People are sick of their overstuffed closets and drawers.  They realize that buying disposable clothing is not good for their lifestyle, wallet, or the environment.  More people are wanting to carefully choose what they wear, and they want that clothing to last.  Seasonal color analysis can help them make the best choice the first time.

Is it the same as the ‘80s trend?

Color analysis has come a long way from the 80’s, when there were just 4 seasons – Winter, Spring, Summer, and Autumn.  We saw that wasn’t nearly specific enough for all the variation we see in people’s unique coloring, so we created a 12 season system.  Each Season has 3 sub-types based on their dominant coloring quality.  For example, a Sunlit Summer is the lightest of the 3 Summer types.  Their dominant quality if LIGHT.
Which Season are You?
Well, here’s how it works in our system.  We’ve made our goal to provide the most comprehensive virtual color analysis available on the internet!  You submit several photos (we require a minimum of 7) and answer a questionnaire.  We then do a general color analysis on your photos.  We then do a more specific color analysis.  So for example, if in the general analysis, you are a Winter type, we then do a much more specific Winter seasonal color analysis on your photos.  This is where we determine your dominant quality as compared to other Winter types.  We’ve created an in-depth form of personal color analysis, done virtually so that you can easily discover your best colors.